Archive for August, 2009
The Power of Effective Copywriting
Whenever I’m asked ‘So what is it that you do in life?’ I tend to hesitate. Not because the answer embarrasses me, but because it often embarrasses the person who asked. However, I choose to be polite so I reply that ‘I’m a copywriter’ and am inevitably greeted with a half-smile and ‘knowing’ nod whilst [...]
Eight Clues to know you’re Experiencing a Maltese Summer
For most people living in Malta, the year tends to revolve around the summer season. Mainly because summer is not limited to its calendar days between the 21st June and the 20th September, but tends to start in May and can easily carry on until the end of October. Naturally the season tends to revolve [...]
